Who would be the audience for your media product and how did you attract/adress your audience?

For my media product my audience is folky/acoustic/alternative males and females. The type of person who would read my magazine is a Radical, who persieves themself to be different from the trend. A Radical would read my magazine, as acoustic music targets a niche audience and not a global one. Achievers could also read my magazine as I could offer instrumental techniques which they would like and find interesting as they are always looking for the next challenge They may be persieved to be radicals as they view themselves differently to the norm, in both their image and music taste. But aswell as Radicals and Achievers, Materialists and Post-Modernists could also read my magazine. This is because Materialists want to have something now and this could apply to musicians who want to develop their music playing or musical interests. Post-Modernists may read my magazine because they want to be and to have, and again just as with Materialists they may want to develop their musical knowledge.
The type of people who I think would read my magazine are people like in the photograph below.They dress with a bohemian style, which gives them an individual look, which also links in with their music taste. They are radicals as they they do not follow fashions or trends and are unique. They could also be carers to, as through out the magazine the artists they like are photographed around nature and they have natural props included in the picture.
The people I am trying to target don't neccisarily have to be musicians, they could jsut simply enjoy listening to folk music but I havine included pesific features which would appeal to musicians, such as T.A.B.

Acoustic music is played and listened to people of all ages. There are artists playing this style of music ranging from the young ages of 16 to the older ages of late 50's and onwards.



In the planning process I showed my idea's to my potential target audience to get feed back off them and see what features they liked and disliked about my magazine. Now that my product is finished I have shown it to my target audience to see what they make of it.




I felt that I was successful in attracting my target audience as when I showed my acoustic/folk magazine to a sample of them I recieved positive feed back and positive comments on how I had included certain features in my magazine and produced a product suitable for my target audience. All features of my photography which I had carefully conisderd were mentioned and noticted and pulled out as features that make me genre noticable and stand out to my target audience. I got the impression that my model I had chosen to use as my main feature artist and main sell on my front cover, and the way I clothed her and took the photo appealed to the sample of my target audience. Also my choice of font through out the magazine worked well and the 'celtic' feel really made my genre stand out and made it clear to the readers what style of music magazine it is.
Regarding preferred reading I feel that my audience understood clearly what I was trying to achieve and read into everything I had done in the correct way so therefor there was no aberrant reading of my text. I had no rejections on how I had made features in my magazine, so no oppositional reading was present in my magazine.
My mode of dress was very 'natural' and simple, using features which were clear to indicate the genre of my magazine, and which I felt would appeal to my target audience.